Driven Deliveries, Inc., the first publicly-traded cannabis delivery service operating in the U.S., has announced its intention to acquire Humboldt Heritage, Inc., a Northern California-based cannabis distribution company with deep roots in the Emerald Triangle. The purchase will result in California’s largest farm-to-consumer, vertically-integrated operator and is projected to add an additional $20 million to Driven’s 2020 revenue forecast.
For California’s cannabis consumers, the deal will make it easier than ever to buy products grown and produced by multi-generational heritage farms in the state’s world-renowned growing region.
Acquisition Brings Consumers Closer to World-Renowned Humboldt County Cannabis
Many consider the cannabis grown in the Emerald Triangle, the Northern California region encompassing Humboldt, Mendocino, and Trinity Counties, to be the best weed in the world. And the region’s history of cannabis cultivation spans decades, a heritage attested to by the hundreds of famed Humboldt farms perfecting the art of growing cannabis.
Before concepts like sustainability and clean energy were commonplace, Humboldt growers were devoting themselves to natural growing principles on their quest to produce the highest-quality flower. And it’s exactly that heritage and quality that California cannabis consumers are eager to tap into as they explore what the market has to offer.