GREENFIELD — South Monterey County’s first marijuana dispensary has opened for business in Greenfield, selling recreational cannabis products in the area.
Higher Level, a locally owned cannabis retailer with operations in Seaside and Hollister, opened its third location in Greenfield earlier this month. A grand opening took place Oct. 15 at the storefront on Fourth Street, featuring special deals, food trucks and a ribbon-cutting ceremony with Greenfield Mayor Lance Walker.
“Since opening, the reaction has been overwhelmingly positive,” said Sal Palma, owner of Higher Level. “The city is very happy with the block being cleaned up and improved and the community is happy with having convenient, safe access to cannabis in South County.”
According to the City of Greenfield, the business plans to hire about 20 employees. Many of the dispensary’s products are produced locally, as well.
Higher Level owner Sal Palma (from left) joins Greenfield Mayor Lance Walker and business partner Dann Schuetz for a ribbon-cutting ceremony Oct. 15 at the marijuana dispensary’s new Greenfield location. (Contributed Photo)
“The majority of our employees are Greenfield and South County residents,” Palma explained. “A substantial amount of our product mix is produced in Greenfield and the Salinas Valley. Since 2016, we